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1. Turn Foot Traffic into Meaningful Data: In-Store Analytics Imagine having the same level of insight into your physical location as you do with your website. What if, instead of relying on intuition or sales figures alone, you could actually see how people move through your space, when they arrive, how long…
The primary goals of shopping malls are to enhance the customer experience, improve operational efficiency, and increase tenant satisfaction. Today, most commercial centers use visitor counting systems to support these objectives. In this article, we have compiled the most important advantages of implementing people counting systems. Efficient Tenant Management Implementing the CountR visitor counting system…
In this article, we discuss whether every visitor can be considered a customer, specifically from the perspective of physical retail stores and the importance of understanding your Visitor Conversion Rate. Think about when you enter a store: you do so with one of two basic intentions. Sometimes you arrive with the specific intention to buy,…
With the rise of e-commerce, physical stores need to focus more on customer experience. Convenience and speed are crucial, but personal experiences matter too. The feelings, mood, and environment greatly shape customer satisfaction. Stores must pay attention not only to their product range but also to their surroundings. Everything from scents and lighting to service…
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