Instant Information & Smart In-store Analytics

The COUNTR interface offers continuous traffic measurement and reporting capabilities, now enhanced with reidentification and age and gender analysis, providing deeper insights into visitor behavior and demographics.

Data-Based Decision-Making
Harness the power of accurate and verified data to inform strategic business decisions, ensuring optimized store layouts, personalized marketing efforts, and improved customer experiences.
Understanding Visitor Demographics
With age and gender recognition, businesses can gain a clearer picture of their customer base, allowing for tailored promotions, targeted advertisements, and personalized in-store experiences that resonate with different demographics.
Identifying Non-Purchasing Visitors
By analyzing visitor patterns and demographics, businesses can identify the number of potential customers who visit but do not make purchases. Reidentification technology helps track return visitors, enabling retailers to assess customer retention and adjust engagement strategies accordingly.
Conversion Indicators
Compare sales data with real visitor demographics to evaluate the effectiveness of marketing campaigns. This provides valuable insights into which customer groups are converting and helps businesses refine their approaches to maximize revenue and profitability.
Staff Optimization Based on Visitor Data
Adjust staffing levels according to real-time traffic and customer demographics, ensuring the right expertise is available at peak hours and improving overall customer service efficiency.
Setting Data-Driven Goals
Leverage demographic insights to set realistic and effective business objectives, enhancing strategic planning, inventory management, and advertising effectiveness.

COUNTR’s advanced In-store Analytics can unlock new opportunities for growth, improve customer engagement, and make smarter, data-driven decisions.

  • Sales and Visitor Correlation

    Analyze sales and visitor data to optimize conversion strategies and understand customer behavior.

  • Store Redesign Impact

    Track foot traffic before and after layout changes to evaluate the effectiveness of redesigns.

  • Staff Optimization

    Adjust staffing based on visitor traffic and demographics to ensure optimal service during peak hours.

  • Event Impact

    Use real-time data and reidentification technology to assess how local events affect store performance and track returning customers.

  • Trend & Pattern Analysis

    Identify seasonal and demographic trends to help tailor promotions and inventory planning.
A modern shoe and accessories store showcasing CountR’s in-store analytics. The organized layout and clear pathways highlight how visitor data insights can optimize space utilization and enhance the overall shopping experience.
A natural goods store with wooden shelves, eco-friendly products, and greenery, demonstrating how CountR’s in-store analytics optimize visitor flow and improve customer experience by identifying high-traffic areas.

  • Window Display Influence

    Measure how window display redesigns impact foot traffic and customer engagement.

  • Seamless Integration

    COUNTR’s software integrates with existing camera systems, ensuring fast and cost-effective implementation.

  • Ease of Use

    Easy installation with minimal technical expertise, delivering real-time insights across multiple locations.

  • Targeted Marketing

    Age and gender analysis enables highly targeted marketing for the right audience at the right time.

  • Reidentification

    Differentiate between first-time and returning visitors for valuable customer loyalty insights.

With COUNTR’s advanced analytics, businesses can make informed decisions, enhance customer experiences, and maximize sales efficiency effortlessly.